FullReach AI vs Ahrefs Brand Radar Which one fits your team?
FullReach AI sells seven AI platforms per prompt at a flat price. Ahrefs Brand Radar sells custom prompts by the check, on six platforms that FullReach AI also measures and on Claude. It sits beside a large prompt index and an SEO suite.
FullReach AI
FullReach AI is an AI search analytics tool for marketing teams and agencies. It tracks visibility, share of voice, sentiment and recommendation status daily, in the answers seven AI platforms show their users. It covers 97 countries or Worldwide in any language, and sells every platform on every plan for one price.
Ahrefs Brand Radar
Ahrefs Brand Radar is the AI visibility module of the Ahrefs SEO suite. It offers an index of about 450 million prompts, and custom prompts priced by the check on seven AI platforms, Claude among them.
What does each plan cost with every AI platform?
All prices are a month. Each price row compares the two tools on one billing period. On FullReach AI, the same question in a second market counts as a second prompt. The Advanced plan grows to 2,000 prompts and 40 projects, and a Custom plan goes past that, priced on request. Each Ahrefs column is the cheapest check package (Basic, Growth, Scale) that asks the same prompts daily on the six platforms both tools measure. The price includes the overage. "Of the 7 platforms" counts the platforms FullReach AI measures. "Other platforms" names the rest.
| Row | FullReach AIStarter | FullReach AIPro | FullReach AIAdvanced | Ahrefs Brand RadarGrowth, 50 prompts | Ahrefs Brand RadarScale, 150 prompts | Ahrefs Brand RadarScale, 350 prompts |
|---|---|---|---|---|---|---|
| Price a month, billed monthly | 80€ | 200€ | 420€ | 121€ | 252.60€ | 587.40€ |
| Prompts | 50 | 150 | 350 | 50 | 150 | 350 |
| Of the 7 platforms | All 7 | All 7 | All 7 | 6 | 6 | 6 |
| Other platforms | None | None | None | Claude: 8 checks per update | Claude: 8 checks per update | Claude: 8 checks per update |
| Not tracked | — | — | — | Grok | Grok | Grok |
| Projects | 1 | 2 | 5 | Not stated | Not stated | Not stated |
| Countries | 97 countries or Worldwide | 97 countries or Worldwide | 97 countries or Worldwide | Each location is a check of its own | Each location is a check of its own | Each location is a check of its own |
| API or MCP | MCP | MCP | MCP | Not stated | Not stated | Not stated |
| Support | Assigned contact | Assigned contact | Assigned contact | Not stated | Not stated | Not stated |
| Free trial | 7 days, no card | 7 days, no card | 7 days, no card | Not stated | Not stated | Not stated |
Source: https://ahrefs.com/pricing, read on .
Which AI platforms does each plan track?
| Platform | FullReach AIEvery plan | Ahrefs Brand RadarEvery plan above |
|---|---|---|
| ChatGPT | Included | Included |
| Gemini | Included | Included |
| Perplexity | Included | Included |
| Copilot | Included | Included |
| Google AI Mode | Included | Included |
| Google AI Overviews | Included | Included |
| Grok | Included | Not tracked |
| Claude | Not tracked | 8 checks per update |
Source: https://ahrefs.com/pricing, read on .
How do the other features compare?
| Feature | FullReach AIEvery plan | Ahrefs Brand Radar |
|---|---|---|
| Web searches behind an answer | FullReach AI shows the searches ChatGPT and Grok report before they answer. It groups them by wording and names the brands in each. A search that names a rival and not the brand becomes a suggested prompt. | Custom prompts show the fan-out queries an AI generates for a prompt. |
| AI crawlers and AI visits | Crawler Visits counts the requests AI crawlers make to your site, from your logs or Cloudflare. AI Visits counts the sessions AI assistants send to it, from your GA4. Crawlability shows what robots.txt and the homepage let each AI crawler read. | Brand Radar shows AI traffic and AI crawler analytics. |
| Languages and markets | Each prompt runs in the market and language you pick. The same question in a second market counts as a second prompt. You can write a prompt in any language, and FullReach AI never translates it. No plan caps markets. | Each prompt in each location costs a check of its own. |
| Team members | No plan charges for a seat. Invite everybody who needs the numbers. | Paid Ahrefs plans include one user. More users cost from 37.40€ a month each on Lite. |
Sources: https://ahrefs.com/pricing, https://ahrefs.com/brand-radar, read on .
What else does Ahrefs Brand Radar offer?
Ahrefs is a full SEO suite. Brand Radar adds an index of about 450 million prompts, so you can see any brand’s AI visibility without setup. It maps each prompt to search demand, tracks Claude, and shows YouTube, TikTok and Reddit visibility. If you research whole markets more than you track your own prompts, Ahrefs covers that work.
Sources: https://ahrefs.com, https://ahrefs.com/brand-radar, read on .
How does FullReach AI measure?
FullReach AI asks each prompt once a day in each platform's public web app, as a visitor sees it. Google's AI answers come from Google Search itself. Each prompt runs in its own market and language. Each question starts in a fresh session with no history. When a prompt carries a persona, the persona's description of the buyer is part of the question. FullReach AI records the model version behind an answer when the platform reports one. Every metric comes from the stored answers and opens into them. There is no composite score. The rules are on the methodology page.
- ChatGPT
- Gemini
- Perplexity
- Copilot
- Google AI Mode
- Google AI Overviews
- Grok
Which one should you choose?
Choose FullReach AI if
- You want Grok measured, beside the six platforms both tools measure.
- You want one flat price per prompt instead of a check budget and overage.
- You want to invite your whole team without a price per seat.
- You want personas, alerts, a weekly digest and an assigned contact on every plan.
Choose Ahrefs Brand Radar if
- You want any brand’s AI visibility at once, from an index of about 450 million prompts.
- You want AI visibility beside backlinks, keywords and search demand in one suite.
- You want Claude tracked, or visibility on YouTube, TikTok and Reddit.
Consider both if
- Both refresh your own prompts daily, in many locations.
- Both show the web searches behind an answer.
- Both show the AI crawlers that request your pages and the visits AI sends to them.
Questions buyers ask
How does Ahrefs price custom prompts?
By the check. One check is one prompt on one platform in one location, once. The Basic, Growth and Scale packages include 2,500, 7,000 and 25,000 checks a month, in that order. Each extra check costs 0.0187€, 0.014€ or 0.0093€.
What do my prompts cost on Ahrefs, every day on every platform?
The table above works it out. It multiplies the prompts by the six platforms both tools measure and by 30 days, then takes the cheapest package with its overage. FullReach AI charges one plan price for the same prompts on seven platforms.
Is the Ahrefs index the same as tracking my prompts?
No. The index is a separate Ahrefs product. Ahrefs builds it from about 450 million prompts from search data and re-tests it monthly. Custom prompts are your own questions, refreshed daily. FullReach AI tracks only your own prompts, every day.
Do I need an Ahrefs plan?
No. Ahrefs sells Brand Radar on its own, and a standalone purchase comes with a free Ahrefs account.
Can I run both?
Yes. Neither needs a script on your site. Track the same prompts on both for a week and compare the answers.
FullReach AI side by side with Peec AI, Otterly AI, Profound, Semrush AI Visibility, Promptwatch, Searchable, Scrunch and Evertune. Also read the Peec AI alternatives and the facts about FullReach AI.