FullReach AI vs Otterly AI Which one fits your team?
FullReach AI measures seven AI platforms on every plan, from 50 prompts. Otterly AI starts at 15 prompts on four engines and sells Gemini and Google AI Mode as add-ons at 9€ to 149€ a month each.
FullReach AI
FullReach AI is an AI search analytics tool for marketing teams and agencies. It tracks visibility, share of voice, sentiment and recommendation status daily, in the answers seven AI platforms show their users. It covers 97 countries or Worldwide in any language, and sells every platform on every plan for one price.
Otterly AI
Otterly AI is an AI search monitoring tool. It tracks brand mentions and citations on four AI engines from 29€ a month for 15 prompts. Every plan sells Gemini, Google AI Mode and Claude as paid add-ons.
What does each plan cost with every AI platform?
All prices are a month. Each price row compares the two tools on one billing period. On FullReach AI, the same question in a second market counts as a second prompt. The Advanced plan grows to 2,000 prompts and 40 projects, and a Custom plan goes past that, priced on request. "Price with add-ons, billed monthly" adds the Otterly AI add-ons for each platform both tools track. "Of the 7 platforms" counts the platforms FullReach AI measures. "Other platforms" names the rest.
| Row | FullReach AIStarter | FullReach AIPro | FullReach AIAdvanced | Otterly AILite | Otterly AIStandard | Otterly AIPremium |
|---|---|---|---|---|---|---|
| Price a month, billed monthly | 80€ | 200€ | 420€ | 29€ | 189€ | 489€ |
| Price a month, billed yearly | 65€ | 165€ | 360€ | 25€ | 160€ | 422€ |
| Prompts | 50 | 150 | 350 | 15 | 100 | 400 |
| Of the 7 platforms | All 7 | All 7 | All 7 | 4 | 4 | 4 |
| Other platforms | None | None | None | Claude: add-on | Claude: add-on | Claude: add-on |
| Add-on per platform | No add-ons | No add-ons | No add-ons | 9€ | 59€ | 149€ |
| Price with add-ons, billed monthly | 80€ | 200€ | 420€ | 47€ | 307€ | 787€ |
| Not tracked | — | — | — | Grok | Grok | Grok |
| Projects | 1 | 2 | 5 | 1 workspace | Unlimited workspaces | Unlimited workspaces |
| Countries | 97 countries or Worldwide | 97 countries or Worldwide | 97 countries or Worldwide | 50+ | 50+ | 50+ |
| API or MCP | MCP | MCP | MCP | No | API and MCP, 2,000 requests a month | API and MCP, 5,000 requests a month |
| Support | Assigned contact | Assigned contact | Assigned contact | Group onboarding session | Group onboarding session | Personal onboarding session |
| Free trial | 7 days, no card | 7 days, no card | 7 days, no card | 14 days | 14 days | 14 days |
Sources: https://otterly.ai/pricing/, https://otterly.ai/features/agent-analytics, read on .
Which AI platforms does each plan track?
| Platform | FullReach AIEvery plan | Otterly AIEvery plan above |
|---|---|---|
| ChatGPT | Included | Included |
| Gemini | Included | Add-on |
| Perplexity | Included | Included |
| Copilot | Included | Included |
| Google AI Mode | Included | Add-on |
| Google AI Overviews | Included | Included |
| Grok | Included | Not tracked |
| Claude | Not tracked | Add-on |
Sources: https://otterly.ai/pricing/, https://otterly.ai/features/agent-analytics, read on .
Each add-on costs 9€ a month on Lite, 59€ on Standard or 149€ on Premium.
How do the other features compare?
| Feature | FullReach AIEvery plan | Otterly AI |
|---|---|---|
| Web searches behind an answer | FullReach AI shows the searches ChatGPT and Grok report before they answer. It groups them by wording and names the brands in each. A search that names a rival and not the brand becomes a suggested prompt. | Otterly AI offers a free query fan-out tool. It simulates the searches ChatGPT and Google might run for a prompt. It predicts searches and does not record them. |
| AI crawlers and AI visits | Crawler Visits counts the requests AI crawlers make to your site, from your logs or Cloudflare. AI Visits counts the sessions AI assistants send to it, from your GA4. Crawlability shows what robots.txt and the homepage let each AI crawler read. | Standard and Premium include Agent Analytics, with 200,000 events a month on Standard and 1 million on Premium. An integration at the server, edge or CDN counts AI crawlers and the visits AI assistants send. |
| Languages and markets | Each prompt runs in the market and language you pick. The same question in a second market counts as a second prompt. You can write a prompt in any language, and FullReach AI never translates it. No plan caps markets. | Every plan supports more than 50 countries. |
| Team members | No plan charges for a seat. Invite everybody who needs the numbers. | Every plan includes unlimited team members. |
| Reports and exports | Every plan has a monthly report per project that prints to PDF, with your own name and logo. Dashboard tables export to CSV from the Pro plan. The Data Studio connector comes from the Advanced plan. | Reports and export on every plan. Data Studio from Standard. |
| Pitches for agencies | A pitch measures a prospect's brand for 7 days with up to 25 prompts, outside the plan's projects and prompts. Starter starts 1 pitch, Pro 3 and Advanced 5 in any 30 days. A won pitch converts to a project and keeps its answers. | The agency partner programme adds pitch workspaces. |
| Assigned contact | Every plan comes with an assigned contact in the dashboard, who replies within one business day. You can also book a call. | Lite and Standard include a group onboarding session. Premium includes a personal one. |
Sources: https://otterly.ai/pricing/, https://otterly.ai/geo/query-fan-out/, https://help.otterly.ai/export-to-pdf, https://otterly.ai/features/agent-analytics, read on .
What else does Otterly AI offer?
Otterly AI starts at 29€ a month for 15 prompts. It also tracks sponsored placements in ChatGPT and runs page-level GEO audits. It monitors Claude as an add-on and offers free research tools. Its agency partner programme adds pitch workspaces and branded reports. If you need one of those, or 15 prompts is enough, Otterly AI covers it.
Sources: https://otterly.ai, https://otterly.ai/geo/query-fan-out/, https://help.otterly.ai/export-to-pdf, https://otterly.ai/features/agent-analytics, read on .
How does FullReach AI measure?
FullReach AI asks each prompt once a day in each platform's public web app, as a visitor sees it. Google's AI answers come from Google Search itself. Each prompt runs in its own market and language. Each question starts in a fresh session with no history. When a prompt carries a persona, the persona's description of the buyer is part of the question. FullReach AI records the model version behind an answer when the platform reports one. Every metric comes from the stored answers and opens into them. There is no composite score. The rules are on the methodology page.
- ChatGPT
- Gemini
- Perplexity
- Copilot
- Google AI Mode
- Google AI Overviews
- Grok
Which one should you choose?
Choose FullReach AI if
- You want Gemini, Google AI Mode and Grok included rather than bought separately.
- You want 50 or more prompts at a lower price per prompt, with every platform included.
- You want the searches an assistant actually ran, recorded with every answer, rather than a prediction of them.
- You want each prompt asked as a described buyer, and every prompt given a topic.
- You want an MCP server on the entry plan, and alerts with a weekly digest per project.
- You want an assigned contact, with a reply within one business day.
Choose Otterly AI if
- The entry plan’s 15 prompts on four engines are enough, and 29€ a month is the budget.
- You want to track sponsored placements in ChatGPT answers.
- You want page-level GEO audits or Claude as an engine.
- You are an agency that wants a partner programme.
Consider both if
- Both track daily and give unlimited team members.
- Both track many countries on every plan.
- Both give a report with your own logo.
- Both count the AI crawlers that request your pages and the visits AI assistants send. FullReach AI does it on every plan, and Otterly AI from Standard.
- Both offer a free trial: 7 days on FullReach AI, 14 on Otterly AI. Run the same prompts on both and compare the answers you get.
Questions buyers ask
Which is cheaper?
Per prompt with every platform included, FullReach AI costs less on every plan. Otterly AI’s entry plan is 29€ a month for 15 prompts on four engines. The table above shows both readings.
Does Otterly AI track Gemini and Google AI Mode?
Yes, as paid add-ons on every plan, at the monthly prices in the table. FullReach AI includes both on every plan.
What is the difference in query fan-outs?
FullReach AI records the searches ChatGPT and Grok reported running for your prompts, every day. Otterly AI offers a free tool that simulates the searches an engine might run for a prompt you enter.
Does either tool track Grok?
FullReach AI does, on every plan. Otterly AI did not list Grok on its pricing page on the date we read it.
Can I connect my own tools on the entry plan?
FullReach AI includes an MCP server on every plan. Otterly AI includes API and MCP access from the Standard plan.
Can an agency give a client a report?
Both can, with the agency’s logo on every plan. FullReach AI makes a monthly PDF per project, which compares a closed month with the month before. Otterly AI exports its brand report to PDF, and connects to Data Studio from the Standard plan.
Can I run both?
Yes. Neither touches your site. A week of both trials on the same prompts tells you more than any comparison page.
FullReach AI side by side with Peec AI, Profound, Semrush AI Visibility, Ahrefs Brand Radar, Promptwatch, Searchable, Scrunch and Evertune. Also read the Peec AI alternatives and the facts about FullReach AI.