How much do AI visibility tools cost in 2026?

How do AI visibility tools price their plans?

The tools sell in one of the ways below. The way decides what you pay when you add a platform or a market.

• Prompts, on a fixed set of platforms. Each prompt runs on each platform that the plan covers. FullReach AI covers all seven on every plan. Semrush's toolkit covers three for your own prompts, for one domain.
• Prompts, with platforms to pick or add. The plan includes a few AI platforms. Each further platform costs a monthly fee. Peec AI and Otterly AI sell their plans this way.
• Credits. Each answer uses credits. A prompt on more platforms uses more credits, so the plan buys fewer prompts. AthenaHQ and Rankscale sell credits.
• Checks. One check is one prompt, asked once, on one platform. Ahrefs sells its custom prompts in packages of checks.
• A price on request. Profound publishes no monthly price. Scrunch prices its Enterprise plan on request.

The guide to AI visibility tools states each tool's plans and the date we read them.

What does one prompt cost on ChatGPT, Gemini and Perplexity?

Add the monthly fees for the platforms you need to the plan's price. Then divide the total by the prompts. The table does this for every plan we compare, with ChatGPT, Gemini and Perplexity ticked. Tick the platforms you need. FullReach AI is our own product, and it comes first.

What is the cheapest way to track a brand in ChatGPT, Gemini and Perplexity?

1. Ask the questions yourself. It costs nothing, and it fits a first look. One answer shows no trend, and an assistant that knows your history can answer you differently.
2. Start a free plan or a trial. Run the same prompts on two tools for a week, and compare the answers.
3. Compare the price of one prompt, not the price of the plan. The cheapest plan can hold few prompts, or need an add-on for one of the three platforms.

A low price that buys few prompts gives an unsteady number. Our guide on how many prompts to track shows how far a figure moves with 5 prompts and with 50.

Which AI visibility tools include every AI platform in one price?

FullReach AI includes all seven platforms on every plan, at the plan's price. Of the tools we compare, AthenaHQ and Rankscale also sell a plan that reaches all seven with no add-on. They sell credits, so each further platform uses more of the plan.

What else adds to the price?

• Markets and languages. On FullReach AI, the same prompt in a second market counts as a second prompt. Other tools cap the countries on a plan.
• Team members. Some tools include every seat. Others include one user or a few, and charge for each further user.
• API access. Some tools include an API or an MCP server. Others sell API access as an add-on, or only on Enterprise.
• How often each prompt runs. A prompt that runs once a week costs less than one that runs each day, and it shows less.

Each comparison page states these terms for one tool, with the date we read its pages.

How do you compare prices fairly?

1. Write down the platforms, the prompts, the markets and the seats that you need.
2. Price each plan for that set, with every add-on.
3. Divide by the prompts, and check how often each prompt runs.
4. Check what each number rests on: the answers you can open, with the platform and the date.

For how FullReach AI collects its numbers, read the methodology.