Scrunch AI review and pricing

Marketing teams and agencies ask this question when Scrunch reaches their shortlist. In the 90 days to 29 October 2026, the Search Console query on Scrunch with the most impressions was "peec ai vs scrunch ai". It had 5 impressions. This guide reads the pricing page of Scrunch and states the day of the read. It adds two measurements from our own project: how often AI answers name Scrunch, and what the answers say about it. For Scrunch beside FullReach AI alone, read the comparison page. The roundup compares nine tools in one table.

What does this Scrunch AI review measure?

This Scrunch AI review measures two things: what the pricing page of Scrunch states, read on 29 September 2026, and how AI answers treat Scrunch. Scrunch is an AI search tool that monitors brand citations and reports AI agent traffic to a site. Its Core plan costs $250 a month for 125 prompts on four engines, and Enterprise serves pages built for AI agents. The pricing page is the only page of Scrunch that we read. Every other number comes from our own project or our Search Console. The project tracks the category we sell in, AI visibility tools. The project monitors six brands, and Scrunch is one of them. Our review of AthenaHQ measures another of the six brands in the same structure.

Which AI platforms, prompts, markets and reports does Scrunch sell?

The table states what the pricing page says on each thing a buyer compares, as we read it on 29 September 2026.

Scrunch serves AI agents a version of the site built for them, on its Enterprise plan. It shows AI search trends, sentiment, insights and page optimizations, and it generates content. Enterprise adds Claude, Meta AI and Grok among nine models, SSO over SAML or OIDC and a dedicated account team. If you want AI agents to read a site built for them, Scrunch covers that.

How often do AI answers name Scrunch?

In the 28 days to 30 October 2026, on 7 AI platforms, Scrunch appeared in 14% of the 8,953 answers of our own project. That is 1,282 answers. By visibility, it ranks fourth of the six brands the project monitors, 43 answers ahead of AthenaHQ in fifth place. Its Share of Voice, its mentions divided by the mentions of all six brands, is 10.1%. Its visibility rose 1.8 percentage points against the 28 days before, the smallest rise of the five rivals.

Of its 1,282 mentions in that window, 487 read positive, 791 neutral and 4 negative. 394 answers recommended it, 884 named it without a recommendation, and 4 advised against it. So 31% of the answers that name Scrunch recommend it. The answers cited scrunch.com 187 times, which places it 32nd of the 3,406 domains that the answers cited.

In the same 28 days, ChatGPT and Grok reported 6,923 web searches behind 2,002 answers to prompts that do not name FullReach AI. 147 of those searches named Scrunch, in 109 wordings. The most frequent one asked for alternatives to GEO tools and named four tools, Scrunch among them. ChatGPT ran it 11 times behind two prompts. Our guide on Share of Voice defines visibility and Share of Voice on a worked example.

Brand Visibility›Competitors

Example

Visibility

HubSpot

57.8%

Pipedrive

41.1%

Salesforce

39.0%

Zoho CRM

27.3%

monday CRM

21.4%

What do AI answers say about Scrunch?

In the same 28 days, the project also asked the 7 AI platforms about Scrunch outright, on a weekly set of branded questions. 216 answers came back. 214 of them described this company, 1 described another company, and 1 named no company. Our guide on AI brand perception defines the rank points of a theme and the branded question set behind them. The strength themes rest on 133 answers, and the complaint themes on 81.

The first strength is the job itself: the answers describe a tool that tracks mentions, citations and sentiment across AI engines. The second names the GEO focus and the pages that Scrunch serves to AI agents. The third names ease of use and content briefs. The fourth is the published entry price, which the answers set against tools that publish none.

The pricing complaint names an entry price that the answers call steep for a small team, and engines that only Enterprise tracks. The feature complaint names reports that find a visibility problem and leave the fix to the customer. The data quality complaint names a weekly refresh of prompt data, weak exports and credits that run out. The reporting complaint calls the tool a view-only dashboard. Three complaint themes appeared for the first time in this window: performance and reliability, integrations, and the absence of a trial. The pricing page we read states a trial of 7 days, so the answers disagree with the page there.

What does Scrunch cost?

$250 a month for 125 prompts, one country, five competitors and five user licenses. Enterprise is custom. It offers a 7-day trial. These are the prices of its pricing page on 29 September 2026. Four engines, one country and five competitors on the paid self-serve plan. API, MCP and Data Studio are Enterprise features. Our pricing guide sets the entry plan of each tool side by side, and prices every prompt plan per prompt for the platforms you tick. FullReach AI costs 65€, 165€ and 360€ a month, billed yearly, for 50, 150 and 350 prompts, with every platform included.

Does Scrunch fit an enterprise or a university?

The fit depends on the plan. Teams that want four engines on one self-serve plan, and enterprises that want content delivery to AI agents as well as monitoring. In the 90 days to 29 October 2026, three Search Console queries that reached fullreach.ai named Scrunch, with 7 impressions and no click. Two of them compare Scrunch with Suede, and one of those two asks about higher education.

Core has email support and self-serve onboarding. Enterprise has a dedicated account team. Data Studio and API access are Enterprise features. In the 28 days to 30 October 2026, the enterprise fit theme scored 10 rank points as a strength, on 19 mentions. As a complaint, it scored 7, on 8 mentions.

Which alternative answers each complaint?

Each complaint above points at a different alternative. The table matches three complaints to the three tools that answer them.

Our review of Rankscale follows this structure for a tool that sells credits and reaches every engine. For Profound alone, read our review of Profound. Our comparison of Peec AI, Profound and Otterly reads apart the three tools that the most frequent search named beside Scrunch.

What to do next

1. Decide which plan of Scrunch you compare, from the platform row of the first table.
2. Price the plan for your platforms and markets, in prompts a day. Core covers one country and one language.
3. Run the trial of Scrunch and our trial on the same ten prompts for a week. Compare the answers and the sources.

For how FullReach AI collects the answers, read the methodology.